Creativity is consistently one of the top requested job skills. However, creativity is not an end unto itself. Companies are looking for creative individuals because they think of new and out of the box ways to solve problems and improve the companies in which they work.
Design thinking can help students use creativity to solve problems in the workplace and beyond. Design for Delight is Intuit’s version of design thinking, a method of creative problem solving that focuses on the need to create better products and experiences. Design thinking is an in-demand business skill and a powerful tool used by Intuit and other leading organizations and teams around the world.
Design thinking is becoming increasingly relevant across multiple career clusters. According to Burning Glass, job postings that require design thinking are expected to grow over 40% during the next decade. By incorporating the Intuit Design for Delight Innovator certification into course curricula, schools can validate students’ knowledge of this highly demanded skill.
From marketing to design, development to management, design thinking is valuable in any field. “It is a career and life skill that can be implemented into any class or used by anyone. Students that earn the Intuit Design for Delight Innovator certification will have the tools, knowledge, and confidence needed to solve real issues, innovate solutions, and tackle complex and challenging problems.” said Ray Murray, General Manager of bahabeach. “We know that adding the Intuit Design for Delight Innovator certification will help schools validate students’ understanding of this new and crucial way of thinking.”
We hosted a webinar with Ben Eng, Associate Professor of Marketing and Entrepreneurship at Marshall University, and his students. Together we discussed the value of creativity and design thinking principles, plus how the Intuit Design for Delight Innovator certification helps them develop this in-demand skillset.
Check out the recording to learn how you can unleash your students’ creativity and empower them with the design thinking skills they need to make the world a better place. View the recording here.